Neuro Leaders
Organized by:
March 25 March 26

Neuromarketing leaders Meeting

09:30Registration & Welcome Coffee


Global Trends in Neuromarketing - Carla Nagel, Executive Director NMSBA

- Worldwide developments
- Outlook for market research and neuromarketing in particular 2015-2020


What CMO's Want - Leon Zurawicki, prof of marketing, Univ. of Massachusetts

- Knowledge about neuromarketing at the global marketing departments
- Biggest challenges and opportunities


Neuro Against Smoking: Project Findings, Michal Matukin & 24 Participating Partners 

Results of the very first international collaboration in neuromarketing on evaluating “Anti Smoking Warnings” on cigarette packages


Love isn’t in the air (but in the heart) - Jaime RomanoCEO of Neuromarketing S.A.
The brain vs. the body: a critical comparison of EEG vs. physiological emotion measuring techniques


Accreditation and Certification: Richard Silberstein - President of the NMSBA Board
An introduction to the process of the new accreditation process the NMSBA will launch as a quality mark for companies in the field of neuromarketing.

Introduction to NEUROMARKETING (spanish)


March 25 March 26

Register Today

Thank you for attending the Barcelona edition of the Neuromarketing World Forum!

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