Tweet with the hashtag #NMWF
Conference Sponsorship & Advertisement Opportunities:Click here to download the complete list of conference sponsorship & advertisement opportunities with associated benefits. Or contact Sara Hoeflaken
global industry day - 3 february 2012
Speakers to be announced very soon!
|09:30||Challenges in the Neuromarketing Industry
- Neuromarketing and the privacy of thoughts
- Can Neuromarketing Findings Harm the Public?
- Providing information on the protocols and ethical guidelines
|11:00||Status of the NeuroStandards2 initiative|
- Introduction to the NeuroStandards Project
- Future plans
Market research and neuromarketing understanding
- Understanding and misunderstandings in the neuromarketing field
- Vision on the future of market research and the integration of neuromarketing tools
Discussion with the audience
|13:30 ||Break outs. Choose one of the options below:|
1. CEO ROUNDTABLECEO's of Neuromarketing companies only
2. NEUROMARKETING EDUCATIONThink-tank for standardization of neuromarketing education. Scholar and business to business.
3. NEUROIMAGING DEVICES AND TECHNIQUESWorkshops, demo´s and neuromarketing techniques business corner.
4. NEUROMARKETING CONSULTANCYDiscussion session on how add market value to your research and consultancy products.Including market thoughts by some early adapters of neuromarketing techniques.
Coffee and refreshments in the neuromarketing business corner
|15:30||Integrating neuromarketing insights in traditional marketing methods|
- Neuromarketing in the total package of marketing research methodologies
- Integrating neuromarketing findings in your day to day work
|16:00||Vision on neuromarketing education and adding business value|